Social Media Design

Collaborating closely with the PR team and marketing business units, I developed a suite of social media templates to establish a cohesive and recognizable brand presence on LinkedIn. My goal was to refine and modernize the company’s visual identity, creating visually engaging templates that ensured consistency across diverse content. By integrating animated typography, long-form posts, and engaging carousels, I enhanced the brand’s storytelling capabilities and provided multiple entry points for audience engagement. These varied formats not only boosted performance but also reinforced brand recognition by making content more dynamic, memorable, and emotionally resonant. The result: a unified, visually compelling feed where every post—regardless of format or topic—is instantly identifiable as part of the company’s brand